Defy Damage
Protective Conditioner
For bond strengthening & color longevity
Replenish moisture and build resilience every day without weighing hair down.
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Here’s Why You’ll Love It
Helps prevent and protects from daily damage
Boosts vital moisture
Instantly detangles
Leaves hair soft, shiny, and healthy
Certified PETA Global Animal Test–Free (Learn more about the certification)
Reviews & Awards

Now Let’s Use It
Directions: Apply to clean, damp hair. Leave on for 1-2 minutes, then rinse thoroughly.

Let’s Look Inside

Cutting-edge technology, merged with powerful protectants, join forces to create hair that’s brilliantly resilient and healthy-looking.
NEW SmartRelease Technology
Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling.
Protective Lipid
The exact kind found in healthy hair—acts as the first line of defense to help prevent thermal, chemical, styling, and UV damage. Results are visible with the very first application
Moringa Seed Oil
A rich source of antioxidants, Vitamins A and E, and Silica—all fundamental to creating healthy, strong, damage-resistant hair—helps to boost shine and softness.
Arginine
A smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal.
Pairs Well With
Reviews
I received this conditioner from ChickAdvisor along with the rest of the Joico Defy Damage line and I am in love with it. I don’t use a lot of conditioners or masks because my roots get oily by the end of the night/next morning. I used every product in order and I am floored. Did the routine at 7AM it’s now 11PM…My hair isn’t greasy at all it’s extremely smooth and I can run my fingers through it effortlessly. Bless.
I used this conditioner with the shampoo and the two paired well together. I didn’t feel very that this conditionner was much better than other drug store ones. Thanks chickadvisor for sending me a deluxe sample of this product for free in exchange for an honest review
Price: 30-35 cad
Cruelty Free: nope :/
TLDR: i like it but it’s gotta strong scent.
I received these products from chickadvisor for free.
Ingredients:
Water/Aqua/Eau Stearyl Alcohol Behentrimonium Chloride Cetyl Esters Amodimethicone Cetyl Alcohol Fragrance/Parfum Behenyl Alcohol Dicetyldimonium Chloride Helianthus Annuus (Sunflower) Seed Oil Glycine Soja (Soybean) Oil Panthenol Hydrogenated Olive Oil Olea Europaea (Olive) Fruit Oil Avena Sativa (Oat) Peptide Phosphatidylcholine Laurdimonium Hydroxypropyl Hydrolyzed Keratin Moringa Oleifera Seed Oil Rosa Canina Fruit Oil Butyrospermum Parkii (Shea) Butter Olea Europaea (Olive) Oil Unsaponifiables Arginine HCl Hydroxypropyl Chitosan Arginine Quaternium-87 Stearamidopropyl Dimethylamine Distearyldimonium Chloride Citric Acid Propylene Glycol Guar Hydroxypropyltrimonium Chloride C11-15 Pareth-7 Trideceth-12 Laureth-9 Diethylhexyl Malate Glycerin Isopropyl Alcohol Tocopherol Tetrasodium EDTA PEG-4 Laurate Cetrimonium Chloride Dipropylene Glycol C10-40 Isoalkylamidopropylethyldimonium Ethosulfate Phenoxyethanol Iodopropynyl Butylcarbamate Alcohol Denat. Sodium Hydroxide Citronellol Alpha-Isomethyl Ionone.
Packaging:
Very Cute I really love the look of joico products it always makes you feel like you are getting salon stuff. Also these mini bottles were not difficult to use the entire amount of products (often they are too hard and then you loose a lot.
Product:
OH man am I torn I reallyyyy loved this product but damn the smell was brutal. It lasted for several days. My boyfriend thought I was wearing perfume that was really strong. I will say though my hair was the softest it’s every been. I Would recommend this but not to anyone who is remotely scent sensitive. Also joico is not cruelty free which is sad.