The Healthy-Hair Transformation
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa Love

One look at the damaged hair in her chair and Joico Global Brand Ambassador and Artistic Director, Larisa Love, knew she had to swoop in with a rescue. And rescue she did: Check out her stunning, dimensional, brunette/blonde blend, created with the unwavering bond-building power of Defy Damage.
“My client’s hair was strong but seemed very dry and lacked shine. By adding LumiShine’s Argiplex Technology and Defy Damage, I quickly added life and shine back into the hair – making it look and feel stronger and much healthier,” says Larisa.


The Goals…
Repair damage and create a healthy base.
Create bold, bright pieces to enhance the client’s skin-tone.
Full transformation with a perfect, dimensional blend.
Low-maintenance, by strategically blending color from roots to mids to ends.
Formula 2 (Shadow Root): LumiShine Demi Liquid 7BV Blue Violet + 6NA Natural Ash + 5 Volume LumiShine Developer
Formula 3(Gloss): LumiShine 9N Natural + 10V Violet + 10NWB + 5 Volume LumiShine Developer
Larisa’s Defy Damage home-care rec …
“I recommend my client take home the full Defy Damage system and follow these instructions:
Wash hair twice a week, MAX: Use Defy Damage Protective Shampoo and Conditioner.
Snooze smartly: Apply Defy Damage Sleepover Overnight Nourishing Treatment every night – it’s a no-rinse, bedtime bond-strengthener that delivers softer, shinier, visibly healthier-looking hair by morning.
Dive deep once a week: Use Defy Damage Protective Masque and leave this treatment on for 20 minutes; will help repair broken bonds and build hair’s resistance to damage.
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