Gaga’s Jazzed-Up Hair20240509154846

Gaga’s Jazzed-Up Hair

Featuring Joico Celebrity Artist, Frederic AspirasLady Gaga’s recent five-act jazz and piano show in Vegas was a decided nod to vintage Hollywood croo...
Hilary’s Bonding with Blonde20240509153019

Hilary’s Bonding with Blonde

Featuring Celebrity Stylist, Nikki Lee, of Nine Zero One Salon View this post on Instagram A post shared by Nikki Lee | Hairstylist (@nikkil...
They’re Bonding with KBOND2020240509150230

They’re Bonding with KBOND20

Our brand-new supercharged Power Masque from Defy Damage – KBOND20—is stirring up some serious buzz online with tons of 5-star Amazon reviews. Check o...
Vacation Days: 3 Hair-Saving Hacks20240509142656

Vacation Days: 3 Hair-Saving Hacks

Featuring Joico Brand Storyteller, Olivia ThompsonIf you’re lucky enough to live in a warm climate – or have plans to fly off to a vacation in the sun...
Fall’s Favorite Unisex Cut20231215184818

Fall’s Favorite Unisex Cut

WITH JOICO GLOBAL ARTISTIC DIRECTOR, RICHARD MANNAHLooking for a sexy, stylish, effortlessly cool cut for fall? Take a look at this universally flatte...
Joico Beauty Bytes: The Super-Smooth Blowout20231215184629

Joico Beauty Bytes: The Super-Smooth Blowout

We’re back with an all-new Joico Beauty Byte – the fun-and-fast way to learn a hot hair hack in seconds. Today, it’s coming to you straight from Joico...
Communication 101: Let’s Talk Hair20231121170933

Communication 101: Let’s Talk Hair

They say hair color is a science. Which explains why it’s sometimes hard for a “civilian” to communicate with a hairdresser – they’re not only listeni...
The Big Fall Haircare Switch20231121170524

The Big Fall Haircare Switch

You’ve protected your hair from the sun; conditioned it after pool and ocean swims; even taken the occasional break from blow-dryers this summer. But ...
Joico Beauty Bytes: Hollywood’s Velcro Roller Hack20231121170439

Joico Beauty Bytes: Hollywood’s Velcro Roller Hack

With Joico Celebrity Artist, Jill Buck, of Salon Nine Zero OneWe’re back with an all-new Joico Beauty Byte – the super-fun (and fast) way to learn a h...
Tiktok Trends To Try20230830170951

Tiktok Trends To Try

Ok, we admit it: We’ve been influenced. These hair hacks are all over TikTok, and they’re soooo genius/cool/cute. Give them a try and see for yourself...