Featuring Joico Artistic Educator, Katie Alm
Get ready for some styling hacks that are so solid, our expert pro – Joico Artistic Educator, Katie Alm – actually uses them on her own hair when she’s creating a look at home….
Katie dishes on hairdos…
“We’ve all been there: You get a new haircut; and don’t quite know how to style it. These tips will help you at home.”
✓ If you want your hair to look profesh, style it with profesh tools: “Just like with hair color, tool technology changes – and what’s available now makes a huge difference. For example, if you want to get the flat-iron curls from the salon, invest in a few good, pro-style tools: a powerful blow dryer, a flat iron and/or curling iron with adjustable heat settings for damage control, and maybe even a 3-iron waver. These make styling results so much better!”
Check out this Olivia Garden Ceramic + Ion Flat Iron >
✓ If you want a smooth blowout, cocktail your products: “This is my favorite combo….Layer Dream Blowout Thermal Protection Crème with K-PAK Color Therapy Luster Lock Glossing Oil. Apply away from the root area and make sure you evenly distribute in the hair. Comb through. Next, spray in Hair Shake Texturizing Finishing Spray at the base for added volume. And finally, blow-dry, then finish with a few more pumps of Luster Lock Oil.”
✓ If you want long-lasting color, shampoo with cooler water: “Turning down the temp helps prevent color from fading and also helps retain moisture in your hair – that’s important, since healthy hair is easier to style.”
Meet the products Katie loves to cocktail…
✩ Dream Blowout Thermal Protection Crème:
This styler safeguards strands against the ravaging effects of thermal styling, humidity, frizz, and damage caused by pollution (for a full 24 hours). But even better, the super-hydrating formula ALSO cuts your drying time in half; delivering full, shiny, smooth, luxe locks.
✩ K-PAK Color Therapy Luster Lock Glossing Oil:
Some of the big bennies of this protective, reparative hair treatment? It creates 150X the shine in a single drop, preserves over 85% of investment hair color, and tames frizz without weighing strands down.
✩ Hair Shake Texturizing Finisher:
For a shot of quick, natural-looking texture and volume, this unique, flash-dry styling product, created with Bentonite Clay and Silica for oil absorption and grip, protects strands from pollution and the elements, while delivering a touchable, soft finish. You can spray, layer, and play with hair so you get the cool look just right.
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