The “Winter Bronde” Technique…We’re in LOVE

With Joico Global Brand Educator, Olivia Thompson

Know that moment when your brunette client is jones-ing for a little brightness in the middle of winter, but wants to stay lived-in and low-maintenance? Joico Global Brand Storyteller, Olivia Thompson, has the perfect solution: A dimensional teasylights look using Blonde Life that’s not too dark, not too light…just right! “I find that my brunette clients are requesting lightness around the face, but with a heaviness towards the bottom. This is a great way to achieve that,” explains Olivia of the easily customizable technique.

Who’s the perfect client?

Any brunette or blonde who wants a look with a lived-in vibe – it’s super-low- maintenance and dimensional.

Pro tips: how “Winter Bronde” comes to life…

→ Use babylights around the face for a nice, soft money piece.

BUT — be sure to remove any tiny baby strands around the hairline so they don’t get lightened. Lightened baby hairs can look like breakage.

→ Leave a small triangle for depth in between the money piece and your first section.

→ Customize the look by incorporating slices and weaves.

→ Use more slices around the side of the head for maximum brightness.

Olivia’s formula…Prep treatment: Defy Damage ProSeries1 Bond-Protecting Color Optimizing Spray

Formula 1 (Lightener): Blonde Life Lightening Powder + Blonde Life Developer 20 volume

Formula 2 (Toner): Blonde Life Demi-Gloss 8N + 5 volume

Post Treatment: Defy Damage ProSeries2 Bond- Strengthening Color Treatment

The aftercare…

Maintain this Winter Bronde look with a shade-protection system that keeps delivering long after you leave the salon. With K-PAK Color Therapy, you get the ultimate merger of K-PAK reconstruction power, plus total shade and UVA/UVB protection; maintaining 82% of hair color for up to 8 full weeks. Instantly repair and strengthen damaged hair with nourishing African Manketti Oil, Argon Oil, and Evening Primrose Oil, creating hair that’s instantly 9X stronger with twice the shine. K-PAK’s SmartRelease Technology releases RoseHip Oil, Arginine, and Keratin to repair, strengthen, and protect hair from future breakage, while repairing years of damage in just a single use.

K-PAK Color Therapy Collection:

K-PAK Color Therapy Color-Protecting Shampoo
K-PAK Color Therapy Color-Protecting Conditioner
K-PAK Color Therapy Luster Lock Instant Shine & Repair Treatment
K-PAK Color Therapy Luster Lock Glossing Oil
K-PAK Color Therapy Luster Lock Multi-Perfector Shine & Protect Spray

Watch Olivia demo her pro technique, here…

 

 

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