Pro Education

Exciting, accessible, 24/7 learning is the cornerstone of Joico’s educational platform. Featuring live events, invaluable videos, easy-to-follow tutorials, and up-to-the-minute trend info, Joico delivers the ultimate global classroom.

Education On Demand

Catch the very latest in free education with our comprehensive “catalogue” of the hottest step-by-step videos and tutorials. You’ll have access to a wide-range of learning, including color correction, blonding techniques, Babylights, Balayage, dimensional brunette looks, and even business-building. Always available, and always right at your fingertips.

Up Your Knowledge With Joico

Events & Shows

Joico gives you across-the-globe education at tradeshows, regional and pro-beauty events, as well as VIP access to limitless industry talent – some of the most buzzed-about superstars, up-close and in-person. With Joico by your side, you’ll have everything you need to grow your salon business and expand your artistic horizons.

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Joico Partnerships

Consider us your think-tank of style: arm-in-arm with a dream-team of artists who bring leading salon education, new formulas, trendsetting techniques, and even live videos straight to you every month.

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